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How do I Choose a Specialty? & What is more important to me?

Choosing a specialty really depends on you. You really just need to ask yourself a few simple questions to really know which field might give you the most enjoyment.
If you are very much inclined toward the creative aspect of interior design, you may prefer to be a residential designer. As stated above, you will likely have more freedom in doing homes than you would in designing professional structure. Many of the sub branches of specialty are better suited, but not restricted to residential designers. Much of your specialty will depend on your better interest.
However, if you are hoping to use your creativity to possibly put you into a better tax bracket, you may prefer to do commercial work. This type of work is generally on a larger scale than in residential jobs. The offered pay per room is usually a bit higher as well. Both fields are great to work in, and both offer many rewards.
Choosing a specialty is often easy, but it can be more rewarding for you to have one. It doesnt really matter which area you choose because they all have their rewards and difficulties. The most advantageous reason to specialize is obviously to set yourself up as an expert in your field. Many people would prefer an expert to a designer that does work in all areas. It adds to your professional status.

(usually when you need to hire people to do drywall for construction work etc) 2.

Interior Designing Tools

Are you finding that people often ask your opinion about their own homes, and what you think may make it look better?

You must be able to speak to people at their level. You can pass out flyers, build a internet homepage from a free host supplier (many of these have their own wizards to help guide you if you are not html savvy), pass out business cards or leave them in stores that will allow it. You are often subjected to one area of expertise. Try and set up some of your best work around you and prop them up for all to see.